December 2018

DRAKE
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@champagnepapi has more Instagram followers than Adidas, Chanel, Louis Vuitton, H&M and even the NBA, but how can he make the same type of money at them with that influence? My top 5 ideas: 1. Take 5% of his followers and...
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SOFTWARE
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Investing in software companies has always been the #1 sector for me for the last 8 years. But how do you know how one company stacks up to competitors? One industry rule we have is "The Rule of 40% For a Healthy...
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LIFESTYLE BRANDS
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I really like “Lifestyle Brands.” Through excellent marketing, lifestyle brands have been able to convince people that any product or endorsement of that brand will reinforce or amplify that customer’s shared brand identity. That’s genius! Insane customer loyalty and affinity....
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FINTECH
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Did you know the U.S. government and white-owned banks have historically shut out black Americans from prosperity while boosting white Americans into the middle and upper classes? Look it up. Post-New Deal until the late ’70s, the way that middle-class...
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VC INVESTING IN MINORITIES
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Question: “Since traditional VCs don’t invest in minorities isn’t it a waste of time to focus on raising money from them?" Answer: “The things we focus on will manifest one way or another. Jesus said it, “as a man thinketh...
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GROWTH
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Startup advice from Nick Crocker: “My Biggest Mistake As A Founder." “Put simply, the biggest mistake I made was NOT MAKING GROWTH MY MOST IMPORTANT JOB ON DAY ONE. He founded “Sessions” & it was acquired by MyFitnessPal in December of...
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LYFT
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If you are thinking about investing in a consumer-facing company or starting one I would really study how Lyft handles customer acquisition, conversion, and retention. They are one of the best in the business! When we invested in Lyft in...
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GENERAL ASSEMBLY
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It’s very rare, unfortunately, that I can report we accomplished the double bottom-line on investments. But our investment in 2014 in General Assembly (series C, Maveron lead the round) has 1) Exited, they were acquired for $412m last week. 2)...
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DROPBOX
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$25k investment in Dropbox 10 years ago would have made you more than $8million in 2018. Yup, over 39,000% return or 81% annualized ROI. Remember they started off raising $1.2m led by Sequoia. We invested a little later. So 11...
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ANDRE
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@andre is leading the shift in NBA players and if you read between the lines you can see it. Remember when athletes and wealthy black Americans in general mostly focused on fast food, car washes, and other brick & mortar businesses?...
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